In today’s age of technology where online presence is an absolute must, small businesses are struggling. Considering that 40% of people will abandon a website if it takes more than three seconds to load, your business to business website needs to be at the top of its game, always.
But aside from web traffic, a good business to business website comes in handy for a variety of other reasons. Whether you’re just starting out or you’re looking for quality B2B website design services, here are a few reasons you should have an excellent website in your arsenal.
Expanded Reach
A simple brick and mortar business is excellent if you want to stay in the local market for the rest of eternity, but if you truly want to expand your reach to a wider audience, a good website is key. Fortunately, B2B marketing agencies can help you achieve global reach with a beautiful, functional website design.
24/7 Access
Whether a customer has a question they need answered or you have a matter to attend to, your website will be accessible at all times. Not only does this make client relations easier, it improves your client relations with enhanced communication. Your website will be there for potential clients when you can’t be. In addition, this means that businesses will be able to access the information they need from anywhere in the world. Talk about expanding your reach!
More Credibility
A good website instantly gives your business more credibility. But the key is that it must be a good website, not simply a website. The biggest difference between a good and bad website is functionality. What is the navigation like? Does your website provide information to visitors intuitively? These are things you absolutely need to consider when you’re looking into website design. Make your website work not just for you, but for your client base.
As technology evolves and becomes more important to society, businesses must adapt. Building a good website is simply part of sustaining a successful business. The sooner you can grasp the value of a great website, the better. Get started with your web design price estimates using our Website Cost Calculator.
Ryan Flannagan is the Founder & CEO of Nuanced Media, an international eCommerce marketing agency specializing in Amazon. Nuanced has sold $100s of Millions online and Ryan has built a client base representing a total revenue of over 1.5 billion dollars. Ryan is a published author and has been quoted by a number of media sources such as BuzzFeed, CNBC, and Modern Retail.