Nuanced Media’s Community Initiative
Written by: Ryan Flannagan

Nuanced Media has donated more than $20,000 of in-kind donations to local nonprofits such as Tucson Big Brothers Big Sisters, Greater Tucson Leadership, Blair Charity Group and the Fund For Civility, Respect and Understanding. The latter is an organization begun by the family of Congressman Ron Barber after he was injured alongside Gabrielle Giffords on January 8, 2011.

Tucson, Arizona does not receive adequate attention for its business opportunities. The nation’s attention has been drawn to Tucson’s political controversies instead of the rich culture of the city and ample opportunities for business. Tucson Website Design is a critical aspect of highlighting the positives of the Tucson community.

“2/3 of people begin their shopping experience online. They Google a musician or place to vacation, and from what they see, they decide if they are interested in taking the next step, “ said Nuanced Media CEO Ryan Flannagan.

The Kauffman Index of Entrepreneurial Activity reported Arizona was the number one state for startup businesses in 2011, but these organizations haven’t made it to the limelight.

Local marketing and website design firm Nuanced Media believes that part of the solution is improving Tucson’s business and non-profit website quality.

76% of survey participants do not use a phonebook anymore because of the greater convenience of technology, according to an Ezine Article poll conducted on The Internet versus phonebook use.

Many Tucson businesses have websites, but often these sites are ill-formatted and lack distinct design. It is essential to a city’s reputation for its businesses to be well established online. Without these binding first impressions, Tucson’s economy loses valuable tourism and residential consumption revenue.

“Why would this be different for someone thinking about moving to Tucson? News plays a very important role, but so do the local schools, gyms, volunteer organizations and recreation centers. If we want to attract people to Tucson, then we need to have a strong online presence.”

Flannagan is a graduate of Greater Tucson Leadership and marketing chair of Tucson Young Professionals.

”Their commitment to your success is impeccable,“ said Jennie Grabel, executive director of Fund for Civility. She praised Nuanced Media for having “staff available through every step of the development process and for day-to-day communication”

“Nuanced Media is very committed to helping our local community grow,” said Flannagan. “Non-profits create the foundation for what makes Tucson great. Tucson has a big city, yet small town feels to it. Non-profits provide an opportunity for over 500,000 people to join forces in the community and make a difference.“

Nuanced Media has a solid reputation for business relations, working most recently with Tucson Racquet and Fitness Club to build a fresh, functional website.

“Ryan’s team brings energy and talent to the table, has the organizational skills and technical know-how to finish a project on time and within budget,” praised TRFC general manager Bill Selby after the Club’s website went public.

“Nuanced Media is much more than just a website design/build firm…[we] highly recommend Ryan and his team of reliable, motivated, and professional individuals,” Selby added.

As clients like the TRFC illustrate, Nuanced Media’s team is in the business of growing Tucson’s businesses. They believe the tool most essential to successful growth is modern web design. Web development under Flannagan’s leadership is more than creating a site and walking away.

Nuanced Media actively guides business owners through each step of the website creation and maintenance process. They greatly reduce the cost of website development by using open source software.

Once the website is up, they focus on what will make clients successful in the long run by using email, social media, search engine optimization or online marketing campaigns.

To Nuanced Media, business is not just about making a profit; it’s about building relationships with real people who have goals to build community. The Nuanced team believes fostering growth directly through responsiveness, friendliness, and professionalism is the best way to spark a Tucson web design revolution.

If Tucson’s online presence is brimming with beautiful websites, people will inevitably find the city more appealing. The economy can only improve as curiosity propagates more visits, sales, and residents.

About Nuanced Media:

Nuanced Media is a marketing and website design agency. We pride ourselves in our hard work and dedication to drive more consumers towards your webpage. Through social media marketing, search engine optimization, and personalized graphic design we ensure that your company will love our work.


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Ryan Flannagan
Ryan Flannagan

Ryan Flannagan is the Founder & CEO of Nuanced Media, an international eCommerce marketing agency specializing in Amazon. Nuanced has sold $100s of Millions online and Ryan has built a client base representing a total revenue of over 1.5 billion dollars. Ryan is a published author and has been quoted by a number of media sources such as BuzzFeed, CNBC, and Modern Retail.

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