Nuanced Thoughts
Memoirs of a Digital Agency

How to Calculate Your Customer Lifetime Value on Amazon
The term customer lifetime value (CLV), often called lifetime value (LTV), is a metric that represents the total revenue a business can expect the customer to generate (with reasonable expectations) over a period of time. It’s a metric that all Amazon business owners...

Clutch Names Nuanced Media as One of 2020 Global 1000 Companies
Digital marketing has boomed this 2020 due to the fact that people barely went outside because of the pandemic. Companies have utilized the digital landscape to promote their business and even strengthen their brand. There are a lot of companies who have invested in...

The Do’s and Don’t of a Successful Amazon Advertising Strategy
For any business to succeed, companies absolutely need to advertise. It’s your way of telling the world that your products are ready for them. The same applies to Amazon sellers. Amazon advertising is a necessary part of the eCommerce business’s success. Yet, Amazon...

FeedbackFive Review: How This Amazon Review Software Can Improve Your Seller Reputation
FeedbackFive Software Review FeedbackFive by eComEngine is designed specifically for Amazon sellers to monitor, manage, and improve their seller and product reputations. Trusted by tens of thousands of Amazon sellers since 2007, FeedbackFive automatically follows up...

Amazon Buy Box: What Is It and How Can It Help My Listing?
Have you thought about how to master the Amazon Buy Box? It’s an important part of success for Amazon sellers yet many aren’t sure what it is, how it works, or how to capitalize on it. Let’s start with some basics. On Amazon, there are two types of sellers. The first...

Walmart Seller Central – Your Next Marketplace
What Is Walmart Marketplace? Walmart Marketplace operates much like Walmart itself, but it allows third-party sellers to post their products and services on the site. Take a minute to check it out for yourself on the Marketplace website. You’ll notice right away it is...

5 of the Best Online Marketplaces to Sell On
An online marketplace is an eCommerce destination. It is a location many consumers turn to when they want to make a purchase. There are numerous marketplaces, but not all operate the same or provide the same customer base. If you want to expand your business, it’s...

Amazon Brand Registry
Amazon Brand Registry – Meeting the Requirements Amazon Brand Registry is one of the most interesting tools provided by the company. Not only does it work for you by protecting your brand, but it also helps build your brand on the site. In both cases, it helps save...

Amazon Product Page Best Practices
Following Amazon product page best practices ensures a better roll out of your products on the site. It also helps you avoid problems that could derail the process or slow it down. Not only do you want a seamless process, but you also want to ensure your products are...

RangeMe 101: Tutorials, Reviews, and FAQS
What is RangeMe? Perhaps you remember hearing something about it or you’ve read a few RangeMe reviews and you’re curious. Can this help your business? RangeMe is a product discovery platform. It is used by retail buyers to find new products they want and can sell in...

Amazon Posts and How to Use Them as an Amazon Seller
magine creating an Amazon social media post that is all about your product. Then, those Amazon posts are placed in front of the thousands of people that browse Amazon every day making purchases of products just like your own. That would be a...

Amazon Vendor Central: How to Become a Vendor on Amazon
Written by: Ryan Flannagan L earning how to become a vendor on Amazon isn’t easy. The program can often feel a bit secretive, like an exclusive club that offers all of these promising opportunities and benefits, but with no simple way to get in. That is a big part of...